Dive Brief:
- A standard analysis of why the growth in the home-building industry puts blame on people 18-to-34, saying they are "missing," but real estate firm Trulia says the issue is with the next age block up.
- Demographers' next-oldest group is 35-to-54-year-olds, and Trulia says a proper analysis of the numbers shows that age group owns homes at a rate several percentage points below its pre-recession norm.
- Other demographic changes related to homebuying, such as being married or having children, are different for millennials and help explain why some are not buying houses.
Dive Insight:
The argument for who's not buying in traditional percentages comes from Trulia's chief economist, Jed Kolko. He has issues with the U.S. Census Bureau over how it calculates homeownership numbers, and he uses what he calls the "true homeownership rate."