Customers who come looking for seven-figure REO bargains have an image in mind.
Brandon Wright of Lender Processing Service spoke at “The Other Side of REO: Marketing High-End Listings” conference in Forth Worth, Texas.
Maggie Mathis, vendor manager at Blueprint Asset Management, warned not to go low-end on photographs of high-end properties.
From the article: If you’re a real estate agent and you sell trailers and luxury homes, you better segregate the two when developing your online marketing strategies.