Dive summary:
- The proprietors of Neave Group Outdoor Solution, a family-run outfit in New York state's lower Hudson Valley, thought that buying a decorating franchise would be a way to keep their irrigation crews busy during the off season and to recover more of their overhead.
- Bill Neave saw an article about Christmas decorating as a business and signed the firm up for a franchise with Christmas Decor in 2000.
- Now, the division called Neave Decor has four territories in New York and Connecticut, does residential and commercial work and generates serious revenues for the late fall months and into December.
From the article:
Some contractors who perform holiday decorating services say it is a more recession-proof business than, say, landscape installation or even maintenance. After all, people aren’t going to skimp on Christmas, right?