Dive summary:
- The people who advise professionals at Behr Paints are feeling blue this year, and that's not because of any economic worries.
- BehrPro, the company's program for advising professionals in residential and commercial projects, forecasts a range of blue shades in all four of its schemes for 2013.
- The "Color Metric" offering, for example, uses a strong blue to complement neutral shades and add blocks of color.
From the article:
"Behr’s 2013 color choices are modern, with inspiration pulled from historical style, particularly from the ‘20s and ‘30s, including art deco furnishings and the whimsical essence of The Great Gatsby. The streamlined color palettes will be attractive to customers who are looking to make an impact—large or small—on their property," said Erika Woelfel, director of color marketing for Behr Paints. ...